- Enjoy A New Online Experience At Target by Chasing The Points. Well worth reading the post all the way through.
- Metabank Prepaid Visa Errors When Loading to Bluebird/Serve at Walmart by Miles to Memories. For those of you with working cards.
- It Looks Like Starbucks May Be Changing How Customers Earn Loyalty Program Rewards Points by Consumerist. Looks like even Starbucks are moving revenue based.
- Choice Hotels CEO on Vacation Rentals and Instant Gratification for Millennials by Skrift via View From The Wing. I’d probably rather $40 in Amazon credit or $80 in coffee cards than 8,000 choice points (enough for a free night at the cheapest choice property), especially if I had no plans to ever earn enough Choice points to be able to redeem for a free night in the first place.
- Spreadsheet of Marriott, SPG, and IHG 2015-2016 Redemption Changes by lessthandan623. So much easier to search and sort this way, was actually going to do something similar over the weekend, but this saves me the effort.
View Comments (8)
Wow, even Starbucks is going revenue based.
as a barista, I'm happy for the change. this will eliminate complaints about the one star per transaction, and also the people that have their 6 drinks and 4 pastries rung up separately. lines may be shorter, and the people redeeming their rewards for crazy modified frappuccinos or 12 shot lattes will be reduced (which reduces wait time for everybody else)
Makes sense to me. I'm a regular customer and I'm OK with it too.
Damn Starbucks. Used to be able to get a free drink after 12 $2 coffees ($24 spend). Soon it will take $62.50 in spend to get 125 stars for a free drink. Even if you get their gc's at 50% off it's a big hit.
Where do you get their gcs at 50% off?
Groupon a couple times a year
Which is why Peets needs to offer some sort of incentive royalty rewards program more than ever!
Yeah... If I can't get decent value from the rewards I will likely up my average transaction value (maybe a weekly frappuccinno) but it will no longer be my daily coffee and maybe a cookie/bagel place. But around here there are better options for actual coffee. I can overlook that if I get outsized value from the rewards, but if it becomes essentially a 10 percent rebate (if redeeming for a venti frappuccinno) then my spend will go to way less and I will be in the store far less often.