Moments ago, Marriott emailed out to many members a free gift of a Marriott gift card. Three readers sent this in immediately, two got $50 and one got $30, and I’d assume tons of others got this as well, possibly in various denominations. One reader mentions getting $100 gift card.
Search for subject line “Your Gift from Marriott Bonvoy”.
This does not appear to be tied to any sort of complaints. I’d guess it’s based on Marriott level/usage/points, but it’s not entirely clear yet who got it and what amounts as many who haven’t had recent Marriott stays are getting this as well. Clearly they are trying to fight back on the negative PR and perception of customers.
You may be able to sell a Marriott gift card if you don’t have use for it.
[Update: Sounds like Titanium members got $50 and some others got $30 (?). But not all Titanium got a gift.]