[YMMV]Receive 10¢ Per Transaction With American Express Serve

The Offer

• Get a dime every time you make a purchase with your American Express Serve card.

 

The Fine Print

• Valid until April 30th, 2015
• No registration needed
• 10¢ will be added to your automatically
• This offer was sent out via e-mail, so unsure if it’s available to all American Express Serve customers. Will try a test transaction later to confirm.

Our Verdict

In the past when American Express have sent out these e-mails, even those who weren’t targeted still received the bonus – it’ll be interesting to see if this is the case with this promotion as well (I no longer think this is the case as people have reported receiving other offers).

• If comparing against a 1% cash back card you’ll be better off using Serve if the transactions is under $10
• If comparing against a 2% cash back card you’ll be better off using Serve if the transaction is under $5
• If comparing against a 3% cash back card you’ll be better off using Serve if the transaction is under $3.34

Keep in mind that Serve doesn’t have the same purchase protection and return policies as a regular credit card, so you’d be forgoing those options.  If you find this benefit useful, keep in mind that the Discover checking account always offers a 10¢ rebate per transaction.

Now that Softcard is no longer available, I think we will probably see more of these sorts of offers available to American Express Serve cardholders (at least I hope so).

Hat tip to Miles Remaining