Uber has launched a new pilot program at Portland International Airport (PDX) called Uber PIN that aims to reduce wait times at airports. It works as follows:
- Order an Uber as normal
- Uber will provide you with a six digit PIN
- Go to the next available driver in the pick up zone and provide them with your unique PIN
Interestingly Lyft launched basically the same idea on Monday but it uses a four digit code instead of six. The PIN solution isn’t new though as Uber has previously used this for high volume events. Personally I really like this solution, getting an Uber/Lyft from an airport always seems like it’s a more difficult experience than it needs to be.
