Walmart Launches Four Day ‘Rollback’/’The Big Save’ Sale To Compete With Amazon Prime Day

Walmart has launched a new four day sale called ‘rollback’ in an attempt to compete with Amazon’s busiest shopping day of the year ‘Amazon Prime Day‘. Target had previously announced ‘Deal Days‘ that will compete directly with Amazon on July 15th & 16th. Walmart is attempting to get the jump on Amazon by launching their sale a day earlier. Items participating in the sale are labeled as ‘Rollback’, but there doesn’t seem to be an easy way to search for these deals online currently (savings center seems to have some listed). I’m sure that will change at some time later today. If you’re shopping this sale, don’t forget to go through a shopping portal. Alternatively you can use our affiliate link.