Last year Amazon held Prime Day to celebrate it’s 20th anniversary. The sale is for prime members only, Amazon boasts that last year during prime day they sold 34.4 million items worldwide (apparently their biggest sale day worldwide). Overall the sale was underwhelming and left a sour taste in most prime customer’s mouths. It seemed to be more about moving unwanted stock than real deals for paying customers.
Amazon has announced that Prime Day will be returning, this year it will happen on Tuesday, July 12th. This year there will be 100,000 deals worldwide and it’s open the following countries:Â U.S., U.K., Spain, Japan, Italy, Germany, France, Canada, Belgium, and Austria. In the lead up to prime day there will also be countdown deals from July 5th till July 11th (U.S. only). One example is a 32-inch TV bundle with Fire TV stick for $119.99. For prime day itself they say they will be making more than double the amount of TV’s than they have for Black Friday & Cyber Monday combined.
I’m quietly optimistic that this sale will have better offers (and be better run in general) after the negative press and customer irritation that Prime Day made last year. Let’s hope for some easy gift card reselling deals and also some items we actually want to purchase at a heavy discount. If you’re not already a prime member, you can get a membership here for 30 days for free.
