American Express has traditionally offered cardholders a discount on Small Business Saturday every year (first Saturday after Thanksgiving). Past promotions have been as follows:
- 2010: $25 back on $25+ in purchases
- 2011: $25 back on $25+ in purchases
- 2012: $25 back on $25+ in purchases
- 2013: $10 back on $10+ in purchases
- 2014: $10 back on $10+ in purchases (usable three times)
- 2015: No public offer, was instead replaced by a targeted American Express offer
- 2016: Double points at all small businesses until December 31st, 2017
American Express are still actively promoting Small Business Saturday on November 25th this year but they have confirmed with DansDeal that there will be no promotion this year. Small Business Saturday was always used by American Express to try and help improve their acceptance rates with smaller businesses. Accepting American Express cards has traditionally carried higher fees for businesses than say Visa or Mastercard. Acceptance rates have greatly improved for American Express, so it shouldn’t come as any great surprise that they are cutting promotions for Small Business Saturday. I still have some blind faith that they will offer some sort of targeted bonus.
It’s also worth mentioning they did have a small business offer earlier this year, but that has now expired. They are also still offering bonuses in other countries:
