Ryanair Launches ‘Frequent Flyer Program’ Ryanair Choice (Really Paid Membership For Benefits)

Ryanair has launched ‘Ryanair Choice‘, this is being described as a frequent flyer program by some media outlets but in reality it’s a paid annual subscription that offers benefits. For €/£199 annually members will receive the following benefits:

  • Assigned standard seating
  • Fast-track airport access
  • Priority boarding
  • 10kg checked bag

If you paid for all of these extras you’d need to take seven flights within a year to get your money back. Obviously most people don’t pay for all of these extras when flying Ryanair. I can’t see this being good value for anybody reading this blog, but I guess if you lived in Europe and took a lot of Ryanair flights and needed the checked bag or other benefits on a frequent basis then this could make sense.

Hat tip to Running With Miles

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Prologer
Prologer (@guest_722650)
February 15, 2019 04:19

Seems to be reaction to their competitor easyJet, who is offering exactly the same for exactly the same bad price – https://plus.easyjet.com/
Only has value for really frequent flyer on some of Ryanair/easyJet flights.

There is much better value in their other competitor’s membership – WizzAir, which pays of after 1 return trip for 2 persons – https://wizzair.com/en-gb/information-and-services/wizz-services/wizz-discount-club#/

John
John (@guest_722549)
February 14, 2019 20:26

Without earning any points, miles or much of anything I think this is classifies more as “admission” than membership.