The Offer
- Betterment is offering a $100 bonus when you deposit $2,500+ and hold it for at least one week.
The Fine Print
- If you are a new Betterment client (i.e., you do not have an existing Betterment account), to fulfill this offer, you must (1) open an individual self-directed investing account (an “SDI Account”) on the Betterment platform, (2) enroll in the Betterment Self-Directed Investing Offer (the “SDI Bonus”), and (3) complete new deposits (from a linked bank or investment account outside of Betterment) totaling at least $2,500 into your new SDI Account (a “Qualifying Deposit”) by 11:59:59 PM ET on October 22, 2026 (the “Offer Period”), inclusive of the required settlement time (typically 2-3 business days). Deposits into Betterment Cash Reserve or into a joint or trust SDI Account and transfers from Betterment Cash Reserve or a Betterment managed investing account into an SDI Account are not eligible for the SDI Bonus. This offer is limited to a single SDI Account, you are not eligible to receive additional bonuses for opening multiple SDI accounts. If you successfully enroll in the offer and you complete a Qualifying Deposit into an SDI Account, Betterment will provide an SDI Bonus of $100 into your SDI Account on or around October 29, 2026 (the “Bonus Date”), provided that you have not withdrawn funds such that less than $2,500 of your Qualifying Deposit remains in your SDI Account prior to the Bonus Date.
- This offer is only available to new Betterment clients, is non-transferrable, and is available to U.S. residents only. This offer is not valid with any other offers (including the Tiered Investing Reward) and is not available to Betterment Advisor Solutions advised clients, 401(k) plan participants, nor Betterment employees.
- Full terms here
Our Verdict
Standard bonus is up to $1,500 but with a three year hold period. Most brokerage bonuses have longer hold periods. Personally don’t think it’s worth the effort involved for only $100 but depends on how you value your time/how useful a $100 bonus is to you. I usually don’t do brokerage bonuses under $200 but my mind set is set and forget for these types of investments.
Hat tip to reader Quisp
